Shah Rukh Khan

Shah Rukh Khan on Saturday talked about five key points which are likely to change the film industry in the coming years. While speaking at Global Business Summit 2018 on 'Future of Cinema - The Digital Way', he made some key observations and pointed them out for the lay people to note. Firstly, Khan talked about the importance of big data. He emphasised on how the marketing for cinema and consumption of cinema will be changed because of large data sets. Secondly, Khan said that cinema will have a radical move away from the content.