Reacting to the issue raised by People for the Ethical Treatment of Animals (PETA) over a innerwear advertisement featuring actor Ranveer Singh thrashing a shark, the brand's spokesperson said that the visuals were not intended to offend anyone, and added that a disclaimer would soon be attached to the commercial.
<img title="Ranveer Singh" src="http://images.mid-day.com/images/images/2014/dec/02-Ranveer.jpg" alt="Ranveer Singh" width="650" height="433" /> Ranveer Singh. Pic/Santa Banta
The recent advertisement garnered negative response due to visuals showing Ranveer taking a dive into an ocean to save a girl from a shark and beating up a shark to portray his masculinity.
"This is to clarify that the shark shown in the latest Rupa commercial featuring Ranveer Singh is a rubber toy, no animal was used in the shoot. It is not our intention to hurt anyone's sentiment. We will be adding a disclaimer to the ad to this effect," said Mukesh Agarwal, whole-time director, of the innerwear brand's spokesperson, in a statement.
While condemning the advertisement, the animal rights organisation raised concerns and said it plans to take the matter forward by writing to the actor and the brand.
In a statement issued on Wednesday, Poorva Joshipura, PETA India CEO, said: "PETA will be writing to Rupa Frontline and Ranveer Singh to share our concerns on behalf of sharks and today's socially aware youth."

Reacting to the issue raised by People for the Ethical Treatment of Animals (PETA) over a innerwear advertisement featuring actor Ranveer Singh thrashing a shark, the brand's spokesperson said that the visuals were not intended to offend anyone, and added that a disclaimer would soon be attached to the commercial

After PETA's criticism, Ranveer Singh's shark ad to carry disclaimer

Trending Stories

Latest Photos

Latest Videos

Latest Web Stories

Mid-Day Fast

Home / Entertainment / Bollywood News / Article / After PETA's criticism, Ranveer Singh's shark ad to carry disclaimer

After PETA's criticism, Ranveer Singh's shark ad to carry disclaimer

Trending Stories

Latest Photos

Latest Videos

Latest Web Stories

Mid-Day Fast